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About Recognition

RECOGNITION bottomline: a 200% Return on Investment

People will repeat behaviors when they are recognized and rewarded for them. If we recognize people who provide stellar customer service, we'll get more people trying to please customers. If we recognize great team efforts, we'll get more great team efforts. Recognition efforts can dramatically help implementations if they recognize specific behaviors that support the success of the initiatives. source: White paper- The Power of Realization


A WorldatWork study found that "85% - 95% of all incentive programs reach or exceed their goals, and that the return on investment (ROI) on non-sales employee programs (200 percent) is actually greater than the ROI on sales incentives (134 percent)".

Isn't it obvious, then, that employee recognition programs are effective and make solid business sense? source: Keegan, Workspan, 03/02, 30-33


With study after study proving the effectiveness of employee recognition programs - when clearly communicated and employed consistently - as motivators for increased productivity, improved safety and attendance records, and employee retention, it seems clear that employee recognition programs should be part of every business plan.

It's actually pretty hard to argue with a behavior modification program that Human Resource experts generally agree increases employee productivity by 15%-25% -

but look at this ...

Even though

  1. 92% of organizations surveyed confirm they have more employee recognition than 12 months ago; and that
  2. 48% of those companies asked (both with and without current employee recognition programs), confirm they are considering adding new programs in the next 12 months; and that
  3. over three-quarters (76%) of 233 survey respondents say they plan to do even more employee recognition in 2006,

the facts are:

•  well over one-half (67%) of 341 employees asked say they are rarely or infrequently recognized at their place of employment; and

•  more than 50% say that they are not clear on what exactly what behavior is rewarded.

Even though

•  nearly every one (96%) of the 328 people surveyed in June 2005 agree that employee recognition boosts employee morale ; and that

•  slightly more of those asked (98%) confirm that company loyalty goes up with recognition ; and that

•  94% of 354 survey respondents agree that employee recognition reduces employee turnover,

the fact is:

•  over half (54%) the employees say their direct supervisor or manager does not do a good job in recognizing employee accomplishments - even though 59% agreed that feeling their work is valued and appreciated is of utmost importance to them and 67% desired both private and public recognition. sources: National Association for Employee Recognition (NAER) and WorldatWork

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